There are a handful of teams that sales teams of every size need. To start, a CRM is essential. It can manage leads, track interactions, and provide baselines forecasting and reporting. From there, collaboration tools like Slack and Zoom facilitate internal alignment. Lastly, sales engagement tools and sales data tools are needed to scale outbounding, identify leads, and capture activity and intent data.
As sales teams get bigger and their deals get more complex, revenue intelligence tools become necessary. They provide key insights into sales performance that support data-driven decision-making. These tools often use AI to detect insights that would have otherwise gone unnoticed.
Other less essential but still helpful sales tools include learning management systems (LMSs), specialized forecasting software, and sales chatbots.